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Soccer.com adidas Club Marketing Manager

Soccer.com adidas Club Marketing Manager
Sports Endeavors has been intimately involved with the sport of soccer for thirty years with the Eurosport catalog and later the Soccer.com ecommerce site. We've grown up with the sport and our customers, providing soccer boots and jerseys to kids who have since become parents and now serving their kids as well. Soccer.com has become the leading soccer retailer in the United States by delivering a world class customer experience. This philosophy also applies to other brands we support around the sports of lacrosse, rugby, volleyball and many others.
SEI is currently looking for a passionate marketing professional to fill the role of Soccer.com adidas Club Marketing Manager. The Soccer.com adidas Club Marketing Manager will lead the marketing efforts to drive adidas team market share growth and increase the overall value of adidas club partners at Soccer.com. This position will work with our internal marketing and creative teams, as well as our partners at adidas, to develop marketing campaigns and content targeted to Soccer.com's adidas club partners. The role will manage a formal program that recognizes these customers and delivers additional value to this community through exclusive content and offers. The ideal candidate will have a successful track record of creating marketing campaigns, managing multiple projects, and will have the ability to work with a team in a fast-paced environment. Digital and content marketing experience is also desired. This is a one-year contract position with the potential for a longer-term engagement.
Responsibilities to include:
Develop B2B marketing materials and plans to drive new adidas club acquisition and run adidas Match Day events
Outline and optimize adidas player pass member journey for parents and players
Develop and execute marketing campaigns across multiple channels to grow adidas demand across all product categories for the adidas club community
Coordinate with adidas counterparts to secure and produce exclusive content
Develop and market exclusive value programs for this community
Work with internal resources to develop adidas club landing page(s) and coordinate updated product, content, offers and interactive programs on a weekly basis
Work with internal teams to develop and market exclusive products for the community
Work with internal teams to build and market to targeted adidas club community social/mobile database
Work with third party and internal resources to develop program that rewards adidas social activity with Goal Club points and develop campaigns to drive engagement
Develop and communicate a brand for this community that is easily understood and resonates with the marketplace
Measure and report on efforts against key KPI goals
Create and manage annual budget
Qualifications
Bachelor's degree in marketing or related field
3-4 years of marketing experience
Ability to manage multiple projects and hit deadlines
Proven experience managing to and achieving goals
Good understanding of youth club soccer market
Experience managing a budget and P&L
Strong quantitative skills
Strong written and verbal communication skills
Ability to work collaboratively with internal and external creative and marketing teams



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