Social Media Marketing Coordinator

POSITION SUMMARY: The Part-Time Social Media Marketing Coordinator will support social media digital marketing efforts for SOCCER.COM at Sports Endeavors, Inc.
The Social Media Marketing Coordinator will assist with executing the SOCCER.COM Social Media strategy across all the brand's social channels. Key areas of focus will be generating inbound traffic and growing SOCCER.COM brand awareness in addition to supporting all brand marketing initiatives.
Responsibilities include:
Implement social media strategies and partner with marketing team to deliver compelling campaigns, with a primary focus on popular platforms including Facebook, Instagram, Twitter and YouTube.
Track and measure programs to understand effectiveness in terms of engagement, reach and impact on sales. Use appropriate analytics to adjust programs and react to trends.
Regularly provide insight gained from social media monitoring to the marketing and merchandising teams, to help them evolve their strategies in a timely manner.
Monitor social communities to address customer service issues, ascertain various levels of issues (urgent/non urgent) and respond or delegate in an appropriate and branded manner.
Work closely with creative team to generate social-optimized content and other digital marketing elements that align with overarching brand strategy.
Collaborate with brand partners (adidas, Nike, PUMA, etc.) on social campaigns that engage our communities and benefit both parties.
Monitor the pulse of the social media market and ensure we are aware of emerging social trends and new platforms as they arise.
Requirements and Qualifications:
The Social Media Marketing Coordinator will possess a keen awareness of emerging soccer and social media trends. The ideal candidate will have the following:
Bachelor's degree in Marketing, Business, Communications or a related field.
1-2 years' experience in marketing, community management, or advertising.
In-depth knowledge and understanding of social media platforms and their respective participants as well as how each platform can be best deployed in different brand scenarios.
Passionate and knowledgeable soccer fan. Playing soccer will be considered a valuable asset.
Team player with a track record of creative collaboration.
Strong organizational skills with the ability to take initiative and get results in a fast-paced environment.
Outstanding oral and written communication skills.
Exceptional attention to detail.
Proficiency with DSLR photography and editing using Photoshop.
Willingness to adapt working schedule to cover sports events on nights and weekends.
Must reside in the area or be willing to relocate at own expense.

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